Launch, scale or future-proof your loyalty

Loyalty,
reimagined.

A digital loyalty platform powered by wallet passes, scanner flows, dashboard insights, and push notifications. Turn more customers into regulars.

Get started
NEXT REWARD
Coffee
3 points to go
NAME
John Doe
POINTS
1
CUSTOMER
John Doe
FIRST REWARD
Coffee
2 / 10 points
SECOND REWARD
Pastry
2 / 20 points
Wallet passLive dashboardPush notificationsReward rulesMulti-locationCompanion app
Design your pass · 02

Build it in seconds.

Tap the chips. The wallet pass updates live. Your customer sees the same thing in their wallet, updated over the air.

Template modePoints wallet pass
Wallet fields
Real pass properties
LogoNext rewardNamePoints + QR
Pass color
Loyaltree palette
NEXT REWARD
Coffee · 3 points
NAME
John Doe
POINTS
1
Push notifications · 03

The right
moment, on tap.

Compose a push message, preview how it lands on the lock screen, and send useful updates when there is a clear reason for customers to return.

Compose · Live preview

Write a push message. Watch it land.

Every push notification is a chance — or a missed visit. Compose, preview on the lock screen, send.

Loyaltree push
74 / 160
Test only · not delivered
9:41●●●● ⌃ ▮
Saturday, 24 May
10:15
Loyaltreenow
Hey John, you need 2 more points for your next reward — come and get them!
LoyaltreeWallet passScannerPushDashboardGift cardsLocations
One platform · 04

Every touchpoint,
one loyalty system.

Wallet pass, scanner, push notifications, dashboard, and gift cards stay connected so each visit can update the parts of Loyaltree that matter.

(04)How it works

Ready in seconds.
No customer app.

STEP 01

Scan to install

Customer scans your printed QR. Wallet pass installs in Apple / Google Wallet.

STEP 02

Tap at checkout

Staff scans the pass. Points add or redeem instantly.

STEP 03

Push notifications

Send clear wallet updates when there is a reason to bring customers back.

STEP 04

See what worked

Dashboard shows scans, customers, rewards, and activity in one place.

Gift cards · 05

Prepaid value,
built into loyalty.

Gift cards give businesses another way to bring customers back: a simple purchase flow for buyers, email delivery for recipients, and owner-side management in Loyaltree.

01Buyer chooses an amount02Recipient receives it by email03Owner tracks issued cards
Gift card checkoutChoose amount
€10€20€50
Gift card€50.00

Delivered by email

Dashboard128 issued

Track purchases, status, and redemption activity.

(06)Inside the box

Six tools.
One simple stack.

F-01

Wallet updates

Apple Wallet and Google Wallet passes with live points, rewards, and branding.

F-02

QR scanner

Front-camera till mode. Add or redeem in a few seconds.

F-03

Reward rules

Point-based rewards that match the way your shop already runs.

F-04

Push notifications

Send useful wallet messages for rewards, visits, and business moments.

F-05

Multi-location

One brand, many shops, one connected view across locations.

F-06

Gift cards

Sell prepaid value, send it by email, and manage issued cards from the dashboard.

(07)Pricing

Plans that grow with your business

Get Started and upgrade when you’re ready, no setup fees.

Starter

Test your first loyalty campaign

€9,90/month
100 active wallet passes
3 active reward campaign
Dashboard
Default wallet template
1 staff account
Growth

For small teams ready to grow

€29,90/month
500 wallet passes
Up to 10 active rewards
Custom wallet template
Up to 3 staff accounts
Dashboard
Push notifications
Mobile app access
Business
Most Popular

Scale loyalty effortlessly

€59,90/month
Unlimited wallet passes
Unlimited active rewards
Custom wallet templates
Multi-location support for up to 3 locations
Up to 10 staff accounts
Dashboard
Push notifications
Mobile app access
Customer insights dashboard
Gift cards
Priority support

Prices exclude VAT. No setup fees · Cancel anytime · EU-based support

(08)Frequently Asked

Frequently
asked.

No. Loyaltree lives in Apple Wallet and Google Wallet. Customers scan once, save the pass, and keep using the wallet they already have.

About us · 09

Independent
by design.

Independent developers with a passion for helping businesses grow.

Loyaltree started with two developers who believe loyalty should be simple, data-driven, and effortless for every business.

From cafés to retail chains, we design every feature to make real-world rewards management modern, fast, and human. We love helping businesses grow through smarter, simpler loyalty experiences.

We operate Loyaltree independently — built on reliable infrastructure, designed with care, and made for businesses across Europe.

Founded
2025
Based
Rotterdam, NL
Focus
Modern loyalty
For
Businesses across Europe
Loyaltree
Loyaltree · Independent · EU
Start today

The next visit
starts now.

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